Skip to content

Specsavers are looking out for litter!

News release issued:

Specsavers and its manufacturing company Lens Online are on the lookout for litter on the Stourport Road - between Kidderminster and Stourport - as they lead local businesses in the ‘Adopt a Street’ scheme launched by Wyre Forest District Council.

Specsavers and Lens Online are the first businesses to join in the Adopt a Street Scheme which is open to local businesses, residents, community groups and schools that are helping to keep the area looking clean and tidy.

Wyre Forest District Council launched the campaign as part of a community effort to encourage people to take pride in where they live and work.

Rachel Baldwin, Warehouse Manager from Specsavers and Lens Online said,

“We have a group of volunteers that have been litter picking on the Stourport for a couple of years.  Once we became aware of the Adopt a Street scheme earlier this year, we signed up with Wyre Forest District Council and our litter picking volunteers are as enthusiastic than ever, turning out once a month rain or shine. The rubbish collected is disposed of through our existing recycling system.”

In addition to businesses, new community litter picking groups have already been formed on the Walshes and Areley Kings estate in Stourport. The Adopt a Street scheme complements existing street cleaning across the district. Volunteers let the council know the area they wish to adopt and are provided with litter picking equipment, bags and health and safety information.

The commitment is to litter pick the chosen area at least three times a year. Litter collected can be put in black bins but if this cannot be done the council can arrange for it to be collected.

Councillor Ben Brookes is Wyre Forest District Council’s Cabinet Member for Operational Services. He has signed up and adopted the street where he lives. He said,

“We all need to do our bit for the environment and there is no better place to start than in your own street or road. You don’t need to commit a huge amount of time to cleaning, even a five-minute pick can really make a difference, so please consider adopting your local area and helping to keep it litter free.

“The council will still be carrying out its litter picking and street cleansing duties and has recently invested in a litter blitz squad to tackle litter reactively and not just the usual scheduled works. Adopt a Street is about working together to help keep the district clean, safe and green."

To sign up to Adopt a Street and for more information visit the Adopt a Street page.

Website feedback
Was this page useful? Required
Yes, I give permission to store and process my data
We will only contact you regarding this feedback.
Back to top